Observational Surveys, Questionnaire Construction, Organizing Questions, Structured and Unstructured Questionnaires, Guidelines for Construction of Questionnaires.

Unit 3: Collection and Analysis of Data: Sources of Data-Primary Sources of Data, Secondary Sources of Data, Data Collection Methods, Interviews, Structured Interviews and Unstructured Interviews, Face to face and Telephone Interviews.

The Research Design: Types of Research Designs: Exploratory, Descriptive, Experimental Designs and Case Study, Measurement of Variables, Operational Definitions and Scales, Nominal and Ordinal Scales, Rating Scales, Ranking Scales, Reliability and Validity. Literature Survey, Online Data Bases Useful for Business Research, Hypothesis Development, Statement of Hypothesis, Procedure for Testing of Hypothesis.

Unit 2: The Research Process: Problem Identification: Broad Problem Area-Preliminary Data Gathering.

Role of Business Research in Managerial Decisions Ethics in Business Research. Technology and Business Research: Information needs of Business – Technologies used in Business Research: The Internet, E-mail, Browsers and Websites. Scientific Investigation: The Language of Research: Concepts, Constructs, Definitions, Variables, Propositions and Hypotheses, Theory and Models.

Unit 1: Introduction Business Research: Definition-Types of Business Research.You can download the syllabus in business research methods pdf form. 5 Business Research Methods Question Paperīusiness Research Methods Notes can be downloaded in business research methods pdf from the below article.Ī detailed business research methods syllabus as prescribed by various Universities and colleges in India are as under.4 Business Research Methods Questions and Answers.

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